
Museu del Càntir
The Museu del Càntir d’Argentona is a one-of-a-kind museum dedicated to the traditional water jug, or càntir — a symbol of Mediterranean culture and craftsmanship. Located in the town of Argentona, near Barcelona, the museum holds an exceptional collection of over 4,000 pieces from around the world, highlighting the artistic, functional, and cultural value of these ceramic vessels through time.
We were commissioned to create a visual identity and campaign to celebrate the museum’s 50th anniversary. At the heart of the project is a logo that cleverly combines the silhouette of a càntir with the number 50. Its clean, minimal lines are designed to be both iconic and versatile. The campaign is complemented by photographic imagery that emphasizes the materials, the making process, and the deep craftsmanship behind each piece — bringing tradition and design together in a story that flows like water.
Industry
Cultural heritage
Cultural branding
Client:
Museu del Càntir
Creative & Art Direction:
Studio Regina Puig
What we did
Brand Design
Anniversary campaign concept
Logo design
Graphic applications
Posters and street banners
Digital Design
Social media assets
Digital posters and banners
Videos for the museum entrance
Email signatures
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